Posts

LO4

 Monday 9th January set out for 20 marker question: Paragraph 1 focus: what is the target audience? Identify a method of audience research feedback Link to the brief  Why is it effective? Paragraph 2 focus: Identify a second method of audience research feedback Link to the brief  Why is it effective? Paragraph 3 focus: What would support the audience research? Think of other pre-production documents 

Unit 2 mind map

 Thursday 15th December

Justification And Evaluation

 Tuesday 6th December Evaluation question  This is the last question. The examiner expects 2pages it should be a minimum of 4 paragraphs.  It's 20/80 marks The evaluation question could test you on any creative or logistical documents. Essentially asking you why doing that piece of paperwork would be helpful or unhelpful for that project. Is not theory based Requires  application of knowledge to practical briefs and settings. There must be some evaluation -discussion of strengths and weaknesses of that method. You must show detailed knowledge of the method and where it fits in the preproduction process. Provide evidence to back up your reasoning - examples of why something is a strength of a weakness for that company/project. You must use relevant technical terminology Strong SPAG -this is an essay question. What must it do? Justification of content Evaluation of suitability for purpose Evaluation for suitability For your exam response, he this structure: A strength,...

logistics

Tuesday 29th November  logistics: Complex process of organising resources for production ensuring all personnel, propps, equipment and locations are in right place at the right time, especially on big productions like a major film, which will also involve doing a Reece. Poor planning  leads to high costs. This includes getting:  Personnel & hiring  Props Production equipment Locations Transportation Care on location(feeding) - The production company must not only get the resources, but they need them for the right time and for the best value possible. What logistical issues might arise on a major production like Avengers Endgame? Logistics documents: Daily planner/call sheet These are used each day on production They ensure that everyone on set knows what the goalscoring the day are, where they're based, when they're required to be there and what each individual s role is. it's helpful because it clarifies goals for the day in one, simple call sheet which can be ...

Research

 Monday 28th November Types of research: -Primary Collecting new data, through direct contact with people through interviews, focus groups and survey's. -Secondary Relies on existing data and information published on the internet, magazines or other reliable sources. Types of data: Quantitative  This data is easily quantified and therefore easy to analyse and measure. Answers tend to be short and limited. Questions seem out closed responses. Examples: Closed questions  Survey's Page traffic Qualitative Data that is difficult to quantify and therefore takes longer to analyse. Answers are more detailed and better in quality. Questions are open ended. Examples: Observation  Open questions  Case studies Primary: Focus groups: Advantage - Direct contact with the target audience. This is qualitative data. Sharing visual examples Disadvantage - People might not be able to share their thoughts. It's overtime consuming and might be costly aswell. The data can turn very o...

SWOT Analysis

 Monday 21st November Tools for analysing a breif : -Mood board -Mind map -Blue sky thinking -SWOT analysis SWOT Meaning S trengths: what the organisation does well. - What makes you different from other competitors? What advantage does the other companies have over you? -Identifying your companies USP (Unique Selling Point) W eakness: What could you improve to concerning personnel, resources, systems, proedures, and the sorts of practic as you should avoid. O pportunities: Ways for your company to grow and expand or diversify. T hreats: Anything that can negatively affect your business from the outside such as supply chain problems, shifts in market requirements or a shortage of recruits. It's vital that your company anticipates threats before they happen and you become a victim to them. SWOT Template:  Strengths:  It's a well established company that specialises in creative and educational games. Weaknesses: Your the first to create an app like this so there is nothin...

Project managment

 Tuesday 22nd November  Project management in media is the role of ensuring all aspects of a given production runs smoothly by overseeing a number of people and departments.  The project management must ensure that deals as are met and the brief is followed by liaising with others and holding them account. The skills and traits needed for a project manager is: Good communication Organisation skills Teamwork Discipline Timekeeping Negotiation Leader ship skills Budgeting Creative Annalytical Calm Production Schedules What are the key terms in a production schedule? Tasks- Actual jobs that need doing. Deadline- The data when these tasks must be completed. Milestones- Identified pint to be reached within the project. Contingencies- Back up plan/ideas; alternative option The best way to manage media projects is to create a production schedule. This brings together logistic and resource details and includes all tasks, milestones and the time-scales and deadlines and allows the...